Your Account List
Your Account List
What to know?
Your account list is your franchise. Maximize your business by using a strategy.
Strategy:
1.Knowledge
2. Focus
3. Plan for Growth
Go through your top 10 accounts.
What is success to them?
What are their annual sales?
What are their annual budgets?
Are they doing a branding annual?
Your list will have an attrition of 33% year over year. How will you replace? Options:
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New clients
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Upgrade current clients
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Annuals
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BrandsFormation annuals
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Promotions
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Recruitment
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Digital
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Rate Increase
The most effective way is through BrandsFormation annuals. These branding campaigns represent the best bang for the client’s buck and is the most effective way to market (brand) a business.